Discover product insights and Command AI updates.

Hot

Does your viral coefficient matter for your SaaS business?

I'm not convinced that viral potential matters that much for B2B SaaS products, but I do think it can be a powerful growth loop for a certain category of products.

Hot

Comparing a start-up MVP vs. MMP model

Most SaaS founders want to create a generational business, which means having an amazing product and user experience. But the reality is that you can't go from zero to one hundred right away when you're getting started.

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What is a customer service gap in SaaS?

A customer service gap represents the distance between your user's expectations of your product and what was actually delivered to them and the value they derived.

UX Best Practices

In-app "help" wasn't always this annoying (it was worse)

For more user assistance archaeology See the power of Command AI's Copilot for free No credit card required. Up to 100 MAUs trial Imagine you run into an issue with a SaaS product. With a sigh, you poke around to make it work, swatting away the product tours

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From usage to upsell – how product & CX can collaborate to maximize revenue from CSQLs

Explore how product and customer experience teams can work together to identify Customer Success Qualified Leads (CSQLs) and craft targeted upsell offers to unlock hidden revenue potential.

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Intent should be the foundation of your user flow

What makes some user flows truly flow and others feel like you’re users are hitting a brick wall? It’s your alignment with user intent.

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Traditional SaaS user segmentation is dead

Combining well defined personas and well-built audiences with user intent data creates better user segmentation.

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Why counter metrics are critical for SaaS businesses

You must set counter metrics to avoid over-optimizing for your north star goals.

Company News

Introducing Clippilot

For more braggadocio For more braggadocio Ever since we started building Command AI, we've been focused on making software easier (and more enjoyable to use). You might know us as the "pop-ups suck" folks. Today, we take the next big step towards a world where every

Hot

What's the difference between user flow and user journey in SaaS?

Start your journey as a subscriber 👇 Product design for $2000 please. What's difference between user flow and user journey? No, this isn’t Jeopardy (which hasn’t been the same since Trebek passed, by the way.) But it’s a critical question that gets at a distinction that

Hot

Making user experience maps better with intent data

Most SaaS companies use customer experience maps incorrectly. Learn where product people go wrong, and how to improve your maps.

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How customer retention tools beat churn and improve ROI

Customer retention tools help us predict trends, improve our companies, and create a better customer experience. Learn why and how you can implement one.

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How to leverage cohort analysis and actually get results

Cohort analysis helps increase customer retention and adoption. But understanding how to implement it, and knowing which tool to use, makes a difference.

Startup Advice

How Deel became the fastest-growing startup in history

Where we glaze other great products 👇 Where we glaze other great products 👇 I hate being that person (hindsight is 20/20, I know you’ll roll your eyes at me), but when I saw Deel at YC’s demo day years ago, I knew they were going to be big.

Startup Advice

Canva acquires Affinity: The product strategy behind the battle of the design tools

Acquire our newsletter for free 👇 Acquire our newsletter for free 👇 Yesterday, Canva acquired Affinity’s design tools for an undisclosed amount. In this article, we’ll explore why this is a brilliant execution of astute product strategy from Canva—and how Adobe might retaliate. First, here's what you

Hot

How to build better PLG growth loops

The best part about a user intent-driven PLG growth loop is that it is repeatable, scalable, and self-educating.

Customer stories

Tame the complex tech talk – how Gherkin user stories show that natural language wins

Explore how Gherkin user stories and behavior-driven development (BDD) can bridge the gap between user demands and exceptional software. Learn how to write user stories, foster collaboration, and deliver features that users love!

Startup Advice

Taylor Swift is a startup guru. Here's what founders can learn from her.

For more tortured startup analogies 👇 For more tortured startup analogies 👇 Taylor Swift is and has always been a startup. A hyper-growth one in recent years. But she’s always embodied the scrappiness, boldness, and ambition of a startup. And I think there are things we can learn from her. I

Product Management

How to turn a bad product onboarding checklist into a winner

We’ve experienced bad product onboarding checklists. This time, we can create one for better user activation. Create checklists that are enjoyable and personal.

Customer stories

Go beyond retention specialists: cross-team strategies for reducing customer churn

Explore the customer-centric retention mindset to unlock powerful SaaS retention strategies. Learn how to prioritize customer success, analyze key KPIs, and build a culture that keeps users engaged for the long run.

Product Management

Is optional product pricing really the best SaaS strategy?

Optional product pricing gives you scalability, flexibility, and opportunities for revenue growth. Is it all it’s cracked up to be?

Hot

Demystifying revenue growth rate for SaaS companies

As a SaaS company, we don’t have to highlight how important revenue growth is. But knowing what to do with it… that’s another story.

Product Management

Crafting the perfect product spotlight is a precision play

Don’t get caught up in a feature dump when you’re crafting your product spotlight. Instead, employ specificity and focus on impact.

UX Best Practices

From sign-up to “aha!" – the power of self-service onboarding

Discover how a self-service onboarding experience empowers users and fuels product adoption. Learn from leading SaaS companies to design an onboarding flow that helps users discover the platform independently and realize value faster.

Company News

5 learnings from making UX less annoying for 20M+ users

For more war stories 👇 For more war stories 👇 We’re in a very unique position at Command AI. And I know we say that a lot, but that’s because the more companies we work with, the truer it becomes. Our customers don’t just have world-class product teams, they’